PHOTO: The real estate group’s annual spring campaign will be rolled out with all of its agents.

Australasia’s largest real estate company Ray White has launched its annual spring campaign dubbed ‘What are you waiting for?’

The customer-focused campaign is designed specifically to ensure that anyone looking to bring their property to the market is informed by the group’s innovative real-time data.

“This campaign focuses on inspiring confidence in sellers that now is the time to list your property, based on solid evidence, giving them the ability to make decisions in regard to what’s happening in the market right now,” Ray White Group marketing manager Todd Alexander says.

“The suite of assets we’ve made available for our members empowers them to localise some of the fantastic broader results we’re seeing as a group, allowing them to speak directly to their communities.

“We have more than 10,000 agents in the field and every single one of them has the ability to utilise these assets, from print deals and social media tiles, through to billboards and DLs.”

Ray White Group senior corporate affairs manager Natalie Hortz says the campaign removed any grey areas based on the weekly facts and data available.