“What is even more exciting for us is that we can safely say a further 15 members are already confirmed for the third quarter of 2017,” says One Agency’s Australasian Head of Membership, John Stewart. “Trends from the latter part of 2016 continue, with high performing individuals and well-regarded independent offices leading the new member rollcall.”
Having opened 57 new businesses in 2016, One Agency are already on target for another year of rapid growth, confirming their status as the fastest growing real estate brand in both Australia and New Zealand.
“Victoria, NSW and Queensland lead the newcomers list in that order, but we’ve been delighted with the confirmed and projected additions in South Australia and Western Australia, both quiet markets for the brand for the past year or so,” says Stewart.
“New Zealand just keeps growing consistently, a mix between newcomers and existing members establishing additional businesses. An example recently is the Dunedin office of Stephen & Jacqui Johnston establishing new bases in Oamaru and Queenstown.”
One Agency, which started at zero in 2008, has emerged from under the radar as the fastest growing real estate brand in both Australia and New Zealand. Statistically it sits at Australia’s 8th largest real estate group with over 160 licensed areas allocated and operating, with a further 15 yet to open or rebrand.
Representative of the calibre of newcomers, Shaun O’Callaghan joined One Agency early in 2016 in the Torquay area of Victoria. An auction accredited agent and an industry commentator featured in Real Estate Business and on the Sky News Real Estate Program, Shaun had considered starting his own real estate brand or partnering with existing Victorian based franchises when he first heard of One Agency at AREC.
“I didn’t want to have to create a real estate brand from scratch and really liked that One Agency have fixed monthly fees, no financial reporting to head office and great transparency around the business model,” he says. “Without the One Agency brand behind us, it would have taken so much more time and money to get started. The energy and resources required to start a brand from scratch would have been overwhelming and I know I would have been dissatisfied with the end result.”
John Stewart believes that while the growth might be seen as remarkable considering the short time the brand has been in the market compared with many longer established competitors, its operational simplicity and the fiscal advantage to members means the company’s phones never cease ringing.
“Our strength lies in a straightforward business model that sells itself with high calibre agents like Shaun and like-minded office owners. We’ve said it before, but really, we have no spare time to spend approaching prospective members! You’d have to say that’s the ultimate measure of a brand’s value.”
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www.oneagencygroup.com.au
For more information, high resolution images, or to arrange an interview with One Agency’s Founder & CEO, Paul Davies or Head of Australasian Membership, John Stewart, please contact:
Susanne Mitchell | 0403 395 300 | media@oneagency.com.au
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