Anna and Nick Mowbray

PHOTO: Anna and Nick Mowbray. FILE

🌏 Move Over Australia – New Zealand’s Elite Are Playing on a Whole New Level

Forget Melbourne’s Toorak set or Sydney’s harbourside dynasties — across the Tasman, New Zealand’s ultra-wealthy are quietly making global moves. From Auckland’s leafy enclaves to Queenstown’s alpine retreats, the country is crawling with self-made billionaires, old-money dynasties, Hollywood creatives, and a surprising surge of offshore tycoons building nuclear bunkers in paradise.

So, who really rules the Kiwi high-society tier list? Buckle up.


👑 THE A-LIST: Billionaires at the Top of the Kiwi Pyramid

  • The Mowbray Siblings (Mat, Nick & Anna)
    Founders of Zuru Group, the toy-to-tech empire that pumps out global bestsellers like Robo Fish and Bunch O Balloons. With an estimated family fortune north of NZ$20 billion, the trio transformed a scrappy start-up in Guangzhou into a world-dominating juggernaut.

    • Mat & Nick now run Zuru solo after Anna cashed out — but Anna’s still in headlines thanks to her romance with ex-All Black Ali Williams and her controversial helipad plans in Auckland.

From Auckland's leafy enclaves to Queenstown's alpine retreats, New Zealand is home to a cast of high-flyers as varied as its landscapes. (Pictured: Anna and Nick Mowbray)

Anna and Nick Mowbray

  • Graeme Hart
    Once New Zealand’s richest man, Hart built his multibillion-dollar empire through a string of high-stakes leveraged buyouts in the global packaging sector. Though recently dethroned from the NBR Rich List’s #1 spot, Hart’s influence still towers over NZ business.

Graeme Hart (pictured) built his fortune through a series of leveraged buyouts in the packaging and paper industries, transforming modest beginnings into a multibillion-dollar global empire

Graeme Hart

  • The Todd Family
    One of the nation’s oldest dynasties, worth an estimated NZ$4.3billion via the Todd Corporation. With deep interests in energy, property and infrastructure, their clout runs as deep as their oil reserves.

NEW | Access New Zealand’s Ultimate Real Estate Agent Database — 18,000+ Agents & Agencies Included


🚀 THE B-LIST: Space Kings, Film Gods & Digital Disrupters

  • Peter Beck
    The Rocket Lab founder put New Zealand on the global aerospace map. With a personal net worth of around NZ$4 billion, Beck’s Electron rocket and upcoming Neutron launch vehicle have redefined space access for governments and private clients alike.

  • Sir Peter Jackson
    Worth an eye-watering NZ$2.9 billion, the Lord of the Rings director isn’t just NZ’s most famous filmmaker — he’s a business mogul who cashed out US$975m when he sold his stake in WETA Digital to gaming giant Unity.

Renowned filmmaker Sir Peter Jackson (pictured) is estimated to be worth NZ$2.9billion

Renowned filmmaker Sir Peter Jackson

  • Sam Morgan
    The brains behind Trade Me, New Zealand’s biggest online auction site. He sold it to Fairfax for NZ$700m at just 30 years old, and has since become a heavyweight tech investor.

Sam Morgan (pictured) also earns his place in the middle tier. The prominent Kiwi entrepreneur founded Trade Me, the country's largest online auction and classifieds website, in 1999

Sam Morgan


🎶 THE C-LIST: Culture Shapers & Rising Society Names

  • Neil Finn
    With a career spanning Split Enz and Crowded House, Finn’s net worth hovers around NZ$50m. He remains one of New Zealand’s most celebrated cultural exports.

Topping our (still respectable) C list is famous New Zealand musician Neil Finn, who boasts an estimated net worth of NZ$50million

New Zealand musician Neil Finn

  • Tobi Innes
    Influencer, entrepreneur and daughter of Sara Tetro (model/TV host) and Craig Innes (All Black). Known for her fashion & beauty clout, she’s part of a new generation of Kiwi high society.

Tobi Innes (pictured) also deserves a mention. The influencer and entrepreneur is known for her formidable presence online in the fashion, beauty and lifestyle space

Tobi Innes (pictured) also deserves a mention. The influencer and entrepreneur is known for her formidable presence online in the

Tobi’s mother is Sara Tetro, a prominent New Zealand model and businesswoman, and her father, Craig Innes, a former All Black rugby player

  • Georgia Cherrie & Paris Mitchell Temple
    Founders of cult fashion label Paris Georgia, whose pieces are worn by Kendall Jenner, Kourtney Kardashian, Ciara and Kate Hudson.

  • Then there's Georgia Cherrie and Paris Mitchell Temple (both pictured), founders of prominent New Zealand fashion label Paris Georgia

    Georgia Cherrie and Paris Mitchell Temple


🏡 HONOURABLE MENTIONS: The Foreign Billionaires Digging In

  • Peter Thiel (PayPal co-founder) – owns a 477-acre estate near Lake Wānaka, reportedly being turned into a luxury survival bunker.

PayPal co-founder Peter Thiel (pictured) has invested in New Zealand real estate over the years and reportedly sees the country as a refuge due to its political stability and quality of life

PayPal co-founder Peter Thiel
  • Sam Altman (OpenAI CEO) – rumoured to have a “refuge arrangement” with Thiel’s New Zealand property.

  • James Cameron (Titanic & Avatar director) – snapped up multiple estates in South Wairarapa, where he’s building a sustainable, plant-based farming haven.

Titanic filmmaker James Cameron has also invested in local real estate, buying a bolthole estate near Lake Pounui, in the Wellington region, in 2012

Titanic filmmaker James Cameron


⚡ Why This Matters

New Zealand is no longer just a postcard paradise. It’s a global bolt-hole for billionaires, a playground for dynasties, and a launchpad for innovators rewriting the rules of tech, film, and finance. Whether you’re on the A-list with billions or grinding on the C-list with “just” a few million — the Kiwi elite are living in a league of their own.

NZ Business Database | 2025 (VERIFIED MOBILE & EMAIL) – The Ultimate Resource for Connecting with New Zealand Companies

SOURCE: THE DAILY MAIL

 

Don't be shy! Have your say....