PHOTO: Ray White Group
THIS year we have kicked off 2019 with $2.245B in unconditional sales in January, which was about 8% less that we achieved in the prior year. It’s dangerous to read too much into January figures, though it was pleasing to see some solid activity in Queensland and New Zealand. We believe this year holds so much promise and we are looking forward to a strong year.
Here I am in Auckland with Ray White New Zealand chief executive Carey Smith. The results for Ray White New Zealand were slightly down for January 2019 by one percent in comparison to 12 months ago, following a record number of transactions in 2018. There was still some standout personal best results from the network offices and these included Ray White Manukau in South Auckland, Ray White Auckland Commercial and Ray White Metro Halswell in Christchurch.
The early flow of our auction data for 2019 is showing a subtle bounce back in the clearance rate relative to the lows recorded through December last year. In January, we undertook 329 auctions with a clearance rate of 38 per cent
There’s been more than 350,000 people attend our auctions across Australasia since last July. Our latest data shows our vendors are twice as likely to achieve a sale under the hammer than via private treaty after 30 days on the market. This is data that will be soon available to you for use in your listing presentations and thank you to all of you for responding to the Ray White Auction text messages which allows this to be possible. In January we also introduced Auction Social Tiles which has allowed our group to quickly share and celebrate on Social Media auctions sold under the hammer.
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