PHOTO: Gavin Rubinstein. FILE
In just five years, The Rubinstein Group (TRG) has become one of Australia’s most powerful names in luxury real estate — and at the centre of it all stands Gavin Rubinstein, a man whose discipline, urgency, and refusal to settle for second place have redefined what it means to be an agent at the top of the game.
🎥 Watch the full interview here:
🚀 From Startup to Industry Powerhouse
Founded in 2019, TRG has risen with extraordinary speed, consistently outpacing long-established competitors in Sydney’s most sought-after suburbs. The agency’s reputation for precision, consistency, and an uncompromising focus on vendors is no accident.
Fresh from sweeping the Ray White International Awards — where Rubinstein was crowned No.1 International Principal and teammate Oliver Lavers secured his third consecutive No.1 International Salesperson title — Rubinstein reflects on the mindset behind TRG’s dominance.
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🔑 The Rubinstein Formula: Discipline + Urgency
For Rubinstein, success isn’t about luck. It’s about rigid routines and a culture where nothing is left to chance.
“We operate with urgency, with excellence, and with the understanding that our clients deserve nothing less than absolute commitment,” Rubinstein says.
From early mornings to constant accountability, his approach is built on the belief that consistency compounds. Every call, every showing, every negotiation is treated with the same level of intensity — whether it’s a $3 million penthouse or a $30 million mansion.
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🤝 A Partnership Built on Trust
Rubinstein is quick to credit his partnership with Oliver Lavers, whose own rise to No.1 International Salesperson three years running is a testament to their aligned values.
Together, they’ve fostered a team culture at TRG where performance, preparation, and persistence are non-negotiable.
🥇 Competing With Giants — And Winning
Sydney’s luxury real estate market is notoriously competitive, dominated by agencies with decades of history. Yet TRG’s youthful, hungry approach has cut through.
Rubinstein says the secret is simple: never compromise on vendor service. From marketing campaigns that set new benchmarks to deal execution that leaves no stone unturned, the standard is always excellence.
🔮 The Future of TRG
As TRG continues to cement its place at the top of the Australian real estate market, Rubinstein’s vision remains crystal clear:
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Growth with purpose 🏡
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Building legacy, not just deals
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Competing at the very highest level
“We’re only just getting started. TRG has built a platform for sustained dominance, and our best is still ahead of us.”
📌 The Takeaway
In Gavin Rubinstein, Australia has a real estate leader who blends discipline, urgency, and client obsession into a formula that others can’t easily replicate.
Five years in, TRG is already rewriting the playbook for luxury property. And if Rubinstein’s track record is anything to go by, the next five years will only take them higher.









